ASOS Curve: The lookbook

Finally,  a collection for curvy women I can get on board with! ASOS Curve’s AW12 lookbook has gone live, and as would be expected, is so jaw-droppingly gorgeous, it’s a sure sellout. Offering plus-size ladies what they have been calling out for, ASOS Curve is the label to do away with plus-sized fashions of old, which, let’s be honest, have been rather dismal up until now. At times, it appears plus-size retailers feel curvy women should be applauded and deemed stylish for doing away with the grey sweats and throwing on a multi-coloured tunic, or some other equally unflattering curvy girl’s ‘uniform’. In this case, ASOS Curve provides real fashion for real women – not the derogatory term that ‘real women’ has become in the wider media however – but with pieces that are affordable, fashion-forward and most of all, flattering. So on-trend and so lust-worthy are this lookbook’s offerings that I found myself checking them and similar other items out online, and now have a considerable selection saved in my shopping basket (some of which will hopefully make it to the checkout eventually – especially that leather snapback and seriously statement chain).

//Fashion Gone Rogue//

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